Marketing Manager - Global Unisex Apparel Brand

Are you an experienced marketing professional with a passion for fashion and a strong track record in brand growth? Join this global unisex apparel brand as a Marketing Manager, where you'll play a pivotal role in shaping the future of a brand defined by inclusivity, style, and innovation.

About the Role:

As the Marketing Manager, you will lead the development and execution of integrated marketing strategies that amplify brand presence and engage customers across various channels. We're looking for a strategic thinker with practical experience in brand management, digital marketing, and campaign execution, capable of driving impactful results in a fast-paced environment.

Key Responsibilities:

• Design and execute comprehensive marketing plans that align with the brand's vision, values, and business objectives.
• Lead the creation of multi-channel marketing campaigns, including digital, social media, influencer partnerships, and traditional media.
• Analyze market trends, consumer insights, and competitor landscape to refine strategies and identify growth opportunities.
• Collaborate closely with creative, product, and sales teams to ensure cohesive brand messaging across all touchpoints.
• Manage and optimize marketing budgets, ensuring efficient resource allocation and maximizing ROI.
• Measure and report on campaign performance, leveraging data-driven insights to refine strategies and meet KPIs.

About You:

• Proven experience as a Marketing Manager or similar role within the fashion or lifestyle industry.
• Strong background in digital marketing, including social media, content creation, and performance marketing.
• Excellent leadership and project management skills, able to oversee multiple campaigns simultaneously.
• Extensive experience in agency and creative brief development and budget negotiation.
• A creative mindset with a sharp eye for detail and a passion for storytelling through brand campaigns.
• Strong analytical skills, with the ability to interpret data for strategic decision-making.
• A collaborative team player with exceptional communication and interpersonal skills.

Why Join This Brand?

• Be part of a forward-thinking brand that champions diversity and inclusivity in fashion.
• Collaborate with a talented and passionate team in a creative, fast-paced environment.
• Enjoy a competitive salary and benefits package, with opportunities for career growth and development.
• Influence the direction of a global brand and make a lasting impact in the industry.

If you're ready to take on a new challenge and contribute to a brand redefining the future of unisex fashion, we'd love to hear from you. Please send your CV to nicoleg@tshr.com.au