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How will Augmented and Virtual Reality impact on Recruitment?

by Rachel Walker-Cole

virtual reality experience

Augmented and Virtual Reality is very prominent in the gaming world and has now been adopted in many businesses for a variety of purposes. Did you know Augmented and Virtual Reality can be adopted in recruitment and has been proven to be highly effective?

What is Augmented and Virtual Reality?

  • Virtual reality (VR) immerses users in a fully artificial digital environment.
  • Augmented reality (AR) overlays virtual objects on the real-world environment.
  • Mixed reality (MR) not just overlays but anchors virtual objects to the real world.

Both companies and recruitment agencies are utilising virtual reality options when it comes to recruitment to improve their candidate experience, create fun skill-based tests, and show candidates that they’re on the cutting-edge of innovation.

Who in Australia is adopting Augmented and Virtual Reality in recruitment?

  • Commonwealth Bank of Australia’s Virtual Reality Candidate Experience let’s candidates experience the kind of projects employees handle, and tests their ability to make agile, smart decisions. CBA uses an Oculus Rift device for an experience of total immersion. 
  • Coles has created a tailored instore virtual reality assessment that enables applicants to immerse themselves into a day in the life at Coles. The assessment provides them with real life scenarios that the candidate must solve. The assessment is part of the application process when an applicant applies for a retail position with Coles for the first time.

How TSHR can help you incorporate Augmented and Virtual Reality in Recruitment?

  • Research on what services are already available in the market.
  • Advise if augmented reality or virtual reality is best suited for your organisation’s need.
  • Advise on what assessment is suitable for the organisation’s recruitment needs.
  • Advice on cost/ benefits for the organisation.
  • Assessment, process and program implementation.